Analysis-Album Art- Codes and Conventions

Analysis-Album Art- Codes and Conventions

Here are the typical codes and conventions you would see within a album art, most albums will have these on the front:

The album art will typically represent the album or the band themselves

It will try to draw their specific target audience by employing techniques using colours or text that will attract the attention form the specific target audience.

It will establish the album and the artists name, along with the style or genre of music they produce

It will have persuasive elements in it to persuade the audience to buy it for example it may have a promotional offer.

The album art will try to be creative through text and imagery it may employ.  It will try to be original, individual and also have an artistic element to it.

Codes within these album covers are used to them communicate to the audience whatever message or ideology that they may want to get across.

Conventions are all things such as the band name, picture in the typical style of the artist or continuing on form previous album artwork, album name, imagery/art, price, explicit sign if the lyrics are extreme, and then a list of the songs on the back.